At 11:52 AM 5/19/2004 -0400, Art Shifrin wrote:
>I was recently handling some AFRS ETs and noticed an interesting exception
>to the exclusion of sponsors' identifies on AFRS versions of radio shows.
>In the case of starring personalities renamings were simple i.e. The Lucky
>Strike Program starring Jack Benny became the Jack Benny Program. The Lux
>Radio Theater became the Hollywood Radio Theater. Yet, the NBC Symphony
>conducted by Toscanini, et. al. retained the NBC part. Why was NBC
>permitted to get frequent 'plugs' in this manner? It was no less a
>commerical endeavor than any of the sponsors of its broadcasts.
Perhaps because it was the name of the orchestra, not merely of the program.
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