I found the article both right and wrong in approximately equal measure. I like the fact that my many friends who or work at these stores have a Christmas in July moment but I dislike the often superfluous things that are sometimes put out. His blanket contention that virtually any/all unsold  RSD releases hemorrhage in value every subsequent day is untrue. Some will and some most certainly will not. 

Is it a marketing driven strategy? 
Of course, but that doesn't make it bad...

AA

Sent from my iPhone

> On Apr 14, 2015, at 7:39 PM, Eric Cartier <[log in to unmask]> wrote:
> 
> Hi all,
> 
> The eighth annual Record Store Day (RSD) is set for this Saturday, and Eric
> Harvey, Pitchfork contributor/Assistant Professor of Communication at Weber
> State University, wrote an interesting article about RSD:
> http://pitchfork.com/thepitch/736-record-store-day-and-the-ambivalent-branding-of-independence/
> 
> I regularly visit record stores to look for and buy used vinyl, I
> occasionally purchase select new releases with accompanying download cards,
> and I've attended three consecutive RSDs, but I'm not sure I'll participate
> in RSD this year. The manufactured exclusivity of the often overpriced
> records and their unequal distribution/availability are problematic.
> 
> What do you all think about this recorded sound holiday?
> 
> Sincerely,
> 
> Eric Cartier
> Digital Librarian
> University of Maryland Libraries