The press release at the bottom was posted to the AMIA list on 29 October. 

Has anyone tried these Delkin discs? I don't know if MAM-E or MAM-A have "20
cents of 24k gold in every disc", but otherwise there's nothing to suggest
these are significantly different as far as their constituent parts are
concerned. If anyone can find some more detailed data on these I'd be
grateful if I could see it. 

Assuming they prove to be reliable, it would be useful to have another
manufacturer of gold reflective layer CD-R's in the game. MAM-E no longer
manufacture DVD-R discs with a gold reflective layer, for instance. If
Delkin or someone else moved in to that market successfully, there's a vague
possibility that MAM-E might reconsider.  


Will Prentice
Technical Services
British Library Sound Archive        Tel: +44 (0)20-7412-7443
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London     NW1 2DB     UK   (online catalogue)


October 7, 2004

For Immediate Release
Contact: Alan Parry
Marketing Department
[log in to unmask] <mailto:[log in to unmask]> 

Delkin Devices, Inc., manufacturer of quality eFilm memory cards and
other innovative products, today introduced the eFilm Archival Gold
"300-Year" CD-R. eFilm Archival Gold CD-R's incorporate patented
Phthalocyanine (thalo-sy-a-neen) dye and a 24k gold reflective layer
into every CD-R. The innovative materials found in eFilm Archival Gold
CD-R's make them one of the most reliable storage medium available.
Typically CD-R's are known to deteriorate quickly due to Earth's common
elements: ultra violet light, heat, and humidity. Using an accelerated
aging process to test the longevity of CD-R media, eFilm Archival Gold
CD-R's have been shown to safely store your images for more than 300

"Consumers are now taking more pictures than ever with digital cameras,"
explains Martin Wood, CEO of Delkin Devices, Inc. "Our research has
indicated that the number one reason consumers take digital images is to
preserve their precious memories. eFilm Archival Gold CD-R's ensure that
your precious memories are safe for years to come."

The patented Phthalocyanine dye is the most critical component of the
CD-R because it is where your data is stored. Your CD burner creates
pits in the dye layer when it burns a CD-R and your digital information
is stored in these pits. The Phthalocyanine dye reacts quicker to the
writing laser than dyes found in most CD-R's on the market, thus making
sharper pit edges and making your CD-R easier to read by CD drives.
Compared to Cyanine and Azo dyes found in the majority of CD-R's on the
market, Phthalocyanine dye lasts significantly longer when subjected to
the harmful effects of UV light, heat, and humidity. 

Gold is one of the most inert elements on earth and Delkin incorporates
20 of 24k gold into every eFilm Archival Gold disc. Gold's inert
characteristics prevent oxidation, a common cause of failure to most
CD-Rs. Along with the Phthalocyanine dye and gold reflective layer,
eFilm Archival Gold CD-R's provide the most extreme protection for your
digital images from environmental degradation. 

"People used to save their photos in family albums and store their
negatives in a safe place for reprints," says Wood. "In the digital age,
people store their photos on their computer. With the volatility of
computer hard drives and the constant threat of virus attacks, we wanted
to provide consumers with the most reliable storage medium available to
back up their images." 

Delkin will begin shipping eFilm Archival Gold CD-R's in early October
in a variety of quantities and types of packaging. The CD-R 10 Pack will
be sold in a protective plastic case that holds 10 CD-R's in
polypropylene sleeves. There will be a 1" 3 ring binder available with
16 eFilm Archival Gold CD-R's in protective sleeves. The 25 pack will be
available in a cake box type spindle. Delkin also plans to ship 100
CD-R's in bulk packaging. eFilm Archival Gold CD-R's will be available
at consumer photography and electronic stores worldwide and online at
Delkin's website at 

"Our eFilm Archival Gold CD-R's will be a perfect companion to our
BurnAway as well," explains Alan Parry, Director of Marketing at Delkin
Devices, Inc. "The combination will provide consumers with a reliable
storage device and medium without the use of a computer." Delkin has
released a white paper further discussing the details of CD-R media. You
can download the white paper at
<> . 

Delkin Devices, Inc., based in San Diego, California, has been operating
since 1986. Since that time Delkin's eFilm digital storage products and
accessories have become an industry leader in both OEM and consumer
markets. Known as the "Camera Store" brand, eFilm is available worldwide
primarily through a network of independent camera stores, and a leading
choice among photographers passionate about digital photography.

Delkin's success has been the result of providing a broad range of
products with premium quality, innovative designs and an ongoing
dedication to superior customer service. Delkin's website attracts
visitors from over 100 countries, underscoring the company's
international success.


Media Images are available for download at:

Delkin Devices will be appearing at PhotoPlus Expo in New York City
October 21-23 Booth:761




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