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UNESCO declared October 27 as the World Day for AV Heritage to raise 
awareness of the significance of AV documents and to draw attention to the 
need to safeguard them. Every year, activities are organized by different 
institutions worldwide around a theme to drum up interest in the event.

http://www.pia.gov.ph/wdavh2009/
http://portal.unesco.org/ci/en/ev.php-URL_ID=25563&URL_DO=DO_TOPIC&URL_SECTION=201.html
http://www.iasa-web.org/about_unesco.asp