Hi Richard:

Neato! Excellent analysis. You forgot only one interesting detail -- the recent minor resurgence of 

Shown here:
by the creeping blue along the top, once relegated to barely a line, now busting the seams a little 

Vinyl records with included download codes hit a modern sweet spot for music collectors.

Another interesting tidbit -- for all the talk about vinyl being such a niche format, SACDs were 
really a niche format. I think there was only 1 year where SACD garnered more sales than vinyl, and 
vinyl doesn't need a special expensive production line within an optical replication plant, so vinyl 
can be more profitable with less gross revenue. This is why the major record companies ran screaming 
for the exits with SACD.

-- Tom Fine

----- Original Message ----- 
From: "Richard L. Hess" <[log in to unmask]>
To: <[log in to unmask]>
Sent: Wednesday, April 10, 2013 8:39 PM
Subject: Re: [ARSCLIST] music mass media trends -- fascinating

> Hi, Tom and all,
> I decided I needed to look at this fine clump of data in a different way to see the flow more 
> clearly and in one glance...well, I got it to two and added it along with a few raw stats to my 
> blog.
> Cheers,
> Richard
> On 2013-04-10 8:22 AM, Tom Fine wrote:
>> apologies if someone already posted this. I submitted last night but it never made it into the 
>> ARSC e-mail for some reason.
>> Two things I noticed from the data linked above:
>> 1. look at how quickly LPs went from being the majority mass medium once people had a choice 
>> (duped
>> cassettes and then almost simultaneously, CDs). People wanted portable from Day 1. I've always 
>> been
>> surprised how long it took to get the Walkman. Portable cassette transports had been around since
>> the 60s. Headphone first gained popularity with consumers in the early 70s. Why another decade to
>> marry the two?
>> 2. look at how long duped cassettes hung in with CDs. I remember that it took a long time for CD
>> players to be standard-issue in cars, they were a costly option-upgrade for a long time (and 
>> didn't
>> work too well on America's bumpy roads).
>> Another thing -- these stats must be for volume, not dollars. No way downloads are accounting for
>> nearly half the dollars today. Very easy to believe they are accounting for half the total 
>> volume,
>> maybe more if you count subscription (or not) streaming. I'd also like to know how streaming
>> listening time stacks up against radio listening time (I bet it's now more, measured by total
>> ear-hours).
>> For what it's worth, I've been pleasantly surprised how good-sounding and reliable the streams 
>> have
>> gotten for both Pandora and Amazon Cloud Player. I wouldn't have thought such a thing possible 
>> just
>> 10 years ago. The Amazon Cloud player really is a neat idea. They have a business record of
>> everything you've bought and all of a sudden most of that music is no-cost streaming via WiFi or
>> cellphone data plan. It's not making my 160gig iPod obsolete yet, but I notice Apple is quietly
>> phasing out all the big-drive iPods.
>> -- Tom Fine
> -- 
> Richard L. Hess                   email: [log in to unmask]
> Aurora, Ontario, Canada                             647 479 2800
> Quality tape transfers -- even from hard-to-play tapes.